Client: Bartec Auto ID Ltd is a market-leading supplier of radio frequency systems, specialising in tyre pressure monitoring tools and systems which have been widely adopted in major car production plants and the automotive aftermarket.

Brief: To assist with PR activities to raise the company profile throughout the tyre dealer and workshop market and the automotive sector in general.

Approach: Project specific support, acting as an outsourced, flexible resource.

Solution: Resulted in targeted coverage in trade media to support development of new products and services, as well as building awareness in regional business press.